New Blood Entry — The Gift That Keeps on Giving
Award: Wood Pencil
giffgaff / 2023
B corporations are a force for good, demonstrating high social and environmental performance, but few people know what they are. In order to educate viewers about what a B Corp is and how it applies to giffgaff, I used the story of an explorer reaching the top of the mountain. Similarly to B corps, this journey showcases one's determination to achieve greatness and be the best version of themselves. To engage audiences and create a memorable experience, I created 5 bright and bold illustrations for use in Instagram stories, AR animated posters and filters
What did the judges have to say?
The illustration and craft were impeccable and on par with any established professional illustrator. Had the idea been more cohesive and developed it could have won a Graphite Pencil.
Grace Enemaku, Multidisciplinary Designer & Illustrator