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New Blood Entry — Your Favourite Toxic King Wants A Fresh Start

Award: Wood Pencil

Burger King / 2021

Burger King have been playing with fire and their reputation has been flame-grilled in the process. Customers were only a Google search away from finding out that Burger King’s preservatives were described as harmful, giving a whole new meaning to what the internet folk are calling a ‘Toxic King’.

He’s the old flame you’ve been trying to forget – but he’s ready to finally treat you right. No white lies, no red flags and no grey areas. Absolutely no extra colours, whatsoever.

Let’s let bygones be burgers - here’s to a fresh start.