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New Blood Entry — Work. Connect. Play.

Award: Wood Pencil

Crowne Plaza / 2017

Crowne Plaza knows that modern business travellers need a fresh environment to work in. This unique brand identity attracts the next generation by connecting work and play. The new hotel environment suits professionals and allows them be stress-free while collaborating with others. This modern guest experience comes from the flexibility offered by the hotel. It can be discovered by digital platforms and authentic physical interactions. The design reflects exceptional services offered by Crowne Plaza, connecting guests and creating unforgettable experiences.