New Blood Entry — It's Nice to be Shit
Adobe / 2017
These posters highlight the bad parts of being a creative but aim to make the viewer realise "its not that bad" They are based on children's learning posters, the type you might see at a dentist which teach a child how to keep up dental hygiene. The things that sometimes overwhelm us as creatives or we may view as negative, from my experience, are actually the things which help our practice so much! Humour is key to these posters, you must imagine the supporting character reading out the phrases in an upbeat excitable tone - "ITS NICE TO BE SHIT!"