New Blood Entry — Guy Ritchie Fight Night
Award: Wood Pencil
Monotype / 2015
Fight Night is a boxing-themed film screening in London, celebrating Guy Ritchie's career in the industry. Ritchie's films are violent, fast-paced and entertaining, mirroring the action of a boxing match. The venue is York Hall in East London, an action-packed boxing venue in keeping with the dynamic and inherently British nature of Ritchie's films. Echoing the visual language of traditional boxing posters, Fight Night is advertised with a vibrant campaign of posters, brochures, tickets and a cinema sting.
