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Durex Dylsexia Dictionary

Durex & Design Bridge & Partners

Autocorrect dictionaries on our phone lack ALL sexual terms, leaving dyslexic individuals at a loss while sexting. That’s why Durex makes its own dictionary. The ‘Durex Dyslexia Dictionary’ is a downloadable dictionary including all words, even the “naughty” ones. Helping dyslexics sext. This digital tool empowers dyslexic individuals to express themselves without censorship or the fear of looking stupid. Visit the Durex website to download and finally type what the fuck you want.

Tutor

Manuel Ostyn

College

Joe Public Belgium

Creative Team

Fleur Delanghe

Durex & Design Bridge & Partners

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Durex - Better Words Better Sex

Durex & Design Bridge & Partners

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"Better Words Better Sex" aims to solve the problem of toxic sexual behavior among teenagers, some of which is influenced by the music they listen to. Durex stands for real sex. We decided to launch an initiative to help teenagers hear safer words about sex to make their relationships more respectful. Durex joins Spotify to infiltrate Spotify Wrapped, raising awareness of toxic lyrics. A website and playlists adapted to each young peoples’ musical tastes, allow them to discover sex in a more positive way. Billboards complement the campaign by highlighting these lyrics. Because protecting yourself also means protecting your ears.

Tutor

Joseph Rozier
Léa Walter

College

Ecole Estienne
Ecole Estienne
Ecole Estienne
Ecole Estienne
Ecole Estienne
Ecole Estienne

Creative Team

Léon Rougier
Salya Idiaich
Alexandrine Coste
Anaïs Mezine

Durex & Design Bridge & Partners