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PHA Smoking Legislation
- Visual EffectsCreative Use of Budget
Parents who smoke in cars think that opening the window will remove any danger of passive smoking for their child in the back seat. The reality is that 80% of smoke is invisible, and there is no safe level of second-hand smoke for children. Just because you can’t see smoke in the car, it doesn’t mean it’s not there.
Lead
- Genesis
Client
- Public Health Agency NI
Country
- United Kingdom
Advertising Agency
- Genesis
Production Company
- Pivotal
3D Animation
- Streetmonkey
Agency Creative Director
- Darren Lyttle
Agency Producer
- Gareth Hammond
Director
- Phil Crothers
Head of Copy
- Eoin Alexander
VFX Artist
- Cahal Dallett
- Visual EffectsCreative Use of Budget