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NextSense
- Writing for DesignNaming
The Royal Institute for Deaf and Blind Children has been providing services for people with vision or hearing loss since 1860. But to take it into the next 160 years, the organisation needed a new masterbrand that would unite its range of services, including its specialist sensory disability schools, the Sydney Cochlear Implant Centre, and The Renwick Centre, their higher education institute. NextSense was introduced to represent both vision and hearing loss, break down barriers, embrace innovation and look towards the future.
Lead
- Interbrand Australia
Client
- Royal Institute for Deaf and Blind Children
Country
- Australia
Brand
- Royal Institute for Deaf and Blind Children
Creative Director
- Alex Creamer
Design Agency
- Interbrand Australia
Designer
- Nakita Carey
Executive Creative Director
- Ben Miles
Senior Writer
- Katherine Fischer
Chief Strategy Officer
- Paola Norambuena
Executive Strategy Director
- Amanda Szylo-Duncan
- Writing for DesignNaming
