New Blood Entry — BBC Commuter
Award: Wood Pencil
BBC / 2015
Going underground doesn't have to mean getting disconnected.
Using the London Underground means losing internet connection. For 'always-on' young adults in this smartphone-dominated world, time without phone service is time lost.
BBC Commuter is an app that downloads personalised multimedia BBC content for offline-viewing based on a user's daily commute.
With it, users get to view fresh content customised for them during their commute underground.
For example, a 40-minute commute would result in roughly 40 minutes of pre-downloaded BBC content.
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